Advanced public relations: enhancing a reflexive and educational approach

This special volume of the Comunicação e Sociedade journal explores an approach to the advanced public relations studies. In order to help the reader to follow this vision on public relations (PR) – following Fombrun and Shanley’s advice in the article “What’s in a name? Reputation building and corp...

Description complète

Enregistré dans:
Détails bibliographiques
Dans:URI:https://journals.openedition.org/cs,
Auteurs principaux: Ruão, Teresa, Fernández-Souto, Ana Belén
Format: Article ou chapitre numérique
Langue:Anglais
Publié: Comunicação e sociedade 2021
Accès en ligne:Accès Université d'Orléans et IFPM

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