Overcome AD-versity : How to Put Persuasion Power in Advertising
Understanding psychology is the key to creating advertising with persuasive power.This book explains ad development from inception with proven psychological techniques to improve your ads, adding power through a deeper understanding and focus on the target audience.The author provides an instruction...
Enregistré dans:
| Auteur principal: | |
|---|---|
| Format: | Livre numérique |
| Langue: | Anglais |
| Publié: |
New York, NY :
Business Expert Press
2020.
Paris : Cyberlibris |
| Accès en ligne: | Accès Université d'Orléans et IFPM |
| Note: |
Couverture. https://static2.cyberlibris.com/books_upload/136pix/9781637426111.jpg Cyberlibris (ScholarVox) corpus sciences économiques et gestion |
| Autres localisations: | Voir dans le Sudoc |
| Edition sous un autre format: | • Overcome AD-versity, How to Put Persuasion Power in Advertising, Barry Milavsky, New York, NY, Business Expert Press, 2020, 1 vol. (218 p.), 978-16-3742-610-4 |