Postface : Two Kinds of Streamers, Two Kinds of Strategies: Franchises and SVOD Platforms
This article argues that while all the major SVOD platforms utilize strategies that centre on franchises, there are important distinctions to be made between the precise forms that those strategies take and that these distinctions can be traced back to the business models of the platforms themselves...
Shranjeno v:
| izdano v: | URI:https://journals.openedition.org/theoreme, |
|---|---|
| Glavni avtor: | |
| Format: | Article ou chapitre numérique |
| Jezik: | Anglais |
| Izdano: |
Théorème
2026
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| Online dostop: | Accès Université d'Orléans et IFPM Accès Université d'Orléans et IFPM |