The European Approach to Propaganda confronted with the Realities of Colonial Africa

Through the comparison of the choices and the difficulties encountered by the British, Belgian and French colonizers when setting up propaganda systems, this article aims to define a transnational conception of the cinematographic medium. Indeed, the syntheses of the propaganda systems set up in Eur...

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Hlavní autor: Bouchard, Vincent
Médium: Article ou chapitre numérique
Jazyk:Anglais
Vydáno: Mise au point 2020
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On-line přístup:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
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Shrnutí:Through the comparison of the choices and the difficulties encountered by the British, Belgian and French colonizers when setting up propaganda systems, this article aims to define a transnational conception of the cinematographic medium. Indeed, the syntheses of the propaganda systems set up in Europe and the reports on the experiments carried out in the colonies reveal a number of recurring preconceptions: cinema as a vector of universally decipherable messages; cinema as a form of direct access to the viewer’s subconscious; cinema as a form of expression of a “European technological superiority”.