Jonathan Charteris-Black, Politicians and Rhetoric. The Persuasive Power of Metaphor

Jonathan Charteris-Black analyzes the metaphors of politicians throughout this book, but he is also capable of coining memorable expressions himself. As he states in his final chapter, “Metaphor to a politician is what sex appeal is to an individual: a covert way of sending out messages of desirabi...

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Опубликовано в: :URI:https://journals.openedition.org/lexis,
Главный автор: Hamilton, Craig
Формат: Article ou chapitre numérique
Язык:Anglais
Опубликовано: Lexis 2018
Online-ссылка:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
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Итог:Jonathan Charteris-Black analyzes the metaphors of politicians throughout this book, but he is also capable of coining memorable expressions himself. As he states in his final chapter, “Metaphor to a politician is what sex appeal is to an individual: a covert way of sending out messages of desirability” (p. 198). This analogy implies that politicians who use metaphor effectively can lure supporters to their side, while those who cannot probably will not survive for long in the competitive ar...