Cultural diversity according to Netflix: a means of legitimizing an industrial strategy?

The theme of diversity is a central feature of Netflix’s communication practice and is a key element for legitimizing its corporate strategy. Netflix’s discourse on diversity varies according to the company’s interests. This article highlights three dimensions of diversity which structure Netflix’s...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Cyhoeddwyd yn:URI:https://journals.openedition.org/edc,
Prif Awduron: Thuillas, Olivier, Wiart, Louis
Fformat: Article ou chapitre numérique
Iaith:Anglais
Cyhoeddwyd: Études de communication 2024
Pynciau:
Mynediad Ar-lein:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

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