Cultural diversity according to Netflix: a means of legitimizing an industrial strategy?

The theme of diversity is a central feature of Netflix’s communication practice and is a key element for legitimizing its corporate strategy. Netflix’s discourse on diversity varies according to the company’s interests. This article highlights three dimensions of diversity which structure Netflix’s...

Täydet tiedot

Tallennettuna:
Bibliografiset tiedot
Julkaisussa:URI:https://journals.openedition.org/edc,
Päätekijät: Thuillas, Olivier, Wiart, Louis
Aineistotyyppi: Article ou chapitre numérique
Kieli:Anglais
Julkaistu: Études de communication 2024
Aiheet:
Linkit:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

Internet

https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.4000/11ua6
https://ezproxy.univ-orleans.fr/login?url=https://journals.openedition.org/edc/17150