The use of digital technology by the candidates to campaign from within versus outside of an established party. A comparison between the candidates in the 2017 French presidential election

The article analyzes the similarities and differences between how digital technologies are used by candidates to organize their campaign and collective actions. More precisely, it addresses the question how far candidates from established parties and candidates from outside of established parties us...

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Opis bibliograficzny
Wydane w:URI:https://journals.openedition.org/ctd,
1. autor: Blanchard, Gersende
Format: Article ou chapitre numérique
Język:Anglais
Wydane: Communication, technologies et développement 2023
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Dostęp online:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
Opis
Streszczenie:The article analyzes the similarities and differences between how digital technologies are used by candidates to organize their campaign and collective actions. More precisely, it addresses the question how far candidates from established parties and candidates from outside of established parties used the web differently in the 2017 presidential election campaign in France. How did they use the web to recruit activists and to structure the mobilization either online or in urban space? We thus bring questions about the blurring of strategy between political parties and social movements using digital technologies.