Media Strategies of Labor Platforms: Circulation of Meanings in Social Media of Companies in Brazil

This article aims to analyze how ride-hailing and delivery platforms in Brazil produce their ethos on social media in the context of the first national strike of workers in the pandemic. We argue, based on the notion of circulation of meanings, how the construction of the platform’s ethos is a sign...

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Bibliografske podrobnosti
izdano v:URI:https://journals.openedition.org/cs,
Auteurs principaux: Grohmann, Rafael, Nonato, Cláudia, Marques, Ana Flávia, Camargo, Camila Acosta
Format: Article ou chapitre numérique
Jezik:Anglais
Izdano: Comunicação e sociedade 2022
Teme:
Online dostop:Accès Université d'Orléans et IFPM

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