Media Strategies of Labor Platforms: Circulation of Meanings in Social Media of Companies in Brazil
This article aims to analyze how ride-hailing and delivery platforms in Brazil produce their ethos on social media in the context of the first national strike of workers in the pandemic. We argue, based on the notion of circulation of meanings, how the construction of the platform’s ethos is a sign...
Enregistré dans:
| Dans: | URI:https://journals.openedition.org/cs, |
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| Auteurs principaux: | , , , |
| Format: | Article ou chapitre numérique |
| Langue: | Anglais |
| Publié: |
Comunicação e sociedade
2022
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| Sujets: | |
| Accès en ligne: | Accès Université d'Orléans et IFPM |