Nutritional Discourse in Food Advertising: Between Persuasion and Cacophony
In industrialised countries, which may still be influenced by the debate of the 1960s and 1970s that highlighted the possible social effects of advertisements on society at large, advertising is considered to be one of the tools that, according to institutional and popular opinion, best generate so...
Đã lưu trong:
| Xuất bản năm: | URI:https://journals.openedition.org/aof, |
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| Tác giả chính: | |
| Định dạng: | Article ou chapitre numérique |
| Ngôn ngữ: | Anglais |
| Được phát hành: |
Anthropology of food
2001
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| Truy cập trực tuyến: | Accès Université d'Orléans et IFPM Accès Université d'Orléans et IFPM |
| Tóm tắt: | In industrialised countries, which may still be influenced by the debate of the 1960s and 1970s that highlighted the possible social effects of advertisements on society at large, advertising is considered to be one of the tools that, according to institutional and popular opinion, best generate some of the evils that are characteristic of the new industrial order. The public sees food advertising as a phenomenon that encourages disturbing trends as far as health is concerned because it prom... |
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