La nécessité du renseignement économique dans l’élaboration des stratégies d’influence des entreprises de défense
At the heart of economic intelligence (EI) and information and communication sciences (ICS), the concept of influence is central. It requires intellectual rigor guided by knowledge management and operational systems excellence. Mastering this expertise provides companies, including those in the defe...
Salvato in:
| Autori principali: | , , , |
|---|---|
| Natura: | Article ou chapitre numérique |
| Lingua: | Français |
| Pubblicazione: |
2024
|
| Soggetti: | |
| Accesso online: | Accès Université d'Orléans et IFPM |
| Riassunto: | At the heart of economic intelligence (EI) and information and communication sciences (ICS), the concept of influence is central. It requires intellectual rigor guided by knowledge management and operational systems excellence. Mastering this expertise provides companies, including those in the defense sector, and their leaders a significant competitive advantage. Economic intelligence is important to deploy powerful influence strategies to cope with international competition and winning markets. In the rapidly evolving landscape of economy, the role of artificial intelligence (AI) and upcoming technological disruptions cannot be overlooked. Anticipating and integrating disruptive and usage innovations will play a pivotal role in the evolution of the economy. Companies that are able to adapt to these changes and leverage these technologies effectively will be well-positioned to assert a status of power, to perpetuate the economic activity and to control the environment as a whole. |
|---|