La contribution du contrôle de gestion au management de la valeur
Management value : a new challenge for management control Hypercompetition forces companies to continuously reduce prices of the products or services, and to improve their quality. The management of these two incompatible criteria defines the customer that Michel Montebello (2003) calls value custom...
Shranjeno v:
| Auteurs principaux: | , |
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| Format: | Article ou chapitre numérique |
| Jezik: | Français |
| Izdano: |
2009
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| Online dostop: | Accès Université d'Orléans et IFPM |