The dangers of being overconfident: evidence from cross-cultural negotiations

Cognitive biases such as overconfidence can significantly influence negotiation dynamics and outcomes, particularly in intercultural contexts where differing cultural norms and expectations heighten the complexity of interactions. Despite its relevance, the role of overconfidence in cross-cultural n...

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Auteurs principaux: Bacouel, Anne-Sophie, Bacouel-Jentjens, Sabine, Arreola, Fernanda
Format: Article ou chapitre numérique
Langue:Français
Publié: 2026
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Accès en ligne:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
Description
Résumé:Cognitive biases such as overconfidence can significantly influence negotiation dynamics and outcomes, particularly in intercultural contexts where differing cultural norms and expectations heighten the complexity of interactions. Despite its relevance, the role of overconfidence in cross-cultural negotiations remains underexplored. This qualitative study investigates how perceived overconfidence affects the negotiation process and outcomes between individuals from different cultural backgrounds. Drawing on 15 in-depth interviews with European negotiators, we examine their experiences negotiating with East Asian counterparts. Our findings indicate that the impact of overconfidence is shaped by the interplay of cultural context, situational conditions, and the mutual perceptions of negotiation partners. Specifically, European negotiators tended to adopt win-lose strategies when they perceived their East Asian counterparts as overconfident, suggesting that overconfidence operates as a relational and context-dependent bias in intercultural negotiation settings. This study contributes to the literature by highlighting the culturally contingent and interactive nature of overconfidence in negotiations, showing that its influence is not unidirectional but emerges through mutual perceptions shaped by cultural and situational factors. It expands existing research on negotiation biases by situating overconfidence within a cross-cultural framework and emphasizing its dynamic role in shaping strategic choices and outcomes.