Identifier les stratégies d’influence des entreprises pour contrer leurs obligations sociétales et environnementales

The aim of this article is to report on an experiment carried out with students from the two Lorraine IAEs. Over the past two decades, corporate social responsibility practices have become increasingly institutionalized. However, companies do not remain inactive when new societal regulations clash w...

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書目詳細資料
主要作者: Moulin, Yves
格式: Article ou chapitre numérique
語言:Français
出版: 2024
主題:
在線閱讀:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
實物特徵
總結:The aim of this article is to report on an experiment carried out with students from the two Lorraine IAEs. Over the past two decades, corporate social responsibility practices have become increasingly institutionalized. However, companies do not remain inactive when new societal regulations clash with their interests. They develop conservative political strategies, using lobbying measures. As part of Osons la RSE (“Embracing CSR”), a week-long CSR awareness campaign for students at the IAEs in Lorraine, half a day was devoted to studying the strategies implemented by companies and their interest representatives. This article details this experience, confronting student groups with mixed sources (a play, press clippings, student internet research) to create a poster for a plenary session.