Le discours managérial : un vecteur de résilience organisationnelle ? Cas d’une grande entreprise de télécommunications
Our article addresses the following research question: To what extent can managerial discourse be a vector of organizational resilience? To this end, we conducted a qualitative study based on case study methodology, involving twenty semi-structured interviews, non-participant observation, and a lite...
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| Hlavní autoři: | , , |
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| Médium: | Article ou chapitre numérique |
| Jazyk: | Français |
| Vydáno: |
2025
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| Témata: | |
| On-line přístup: | Accès Université d'Orléans et IFPM |
| Shrnutí: | Our article addresses the following research question: To what extent can managerial discourse be a vector of organizational resilience? To this end, we conducted a qualitative study based on case study methodology, involving twenty semi-structured interviews, non-participant observation, and a literature review. Our findings highlight the importance of managerial discourse as a strategic tool in the face of the urgency of the crisis, helping to support company stakeholders with restructuring their organization. The results of our research also highlight the role of managerial discourse as a tool for the standardization and co-construction of future organizations. |
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