Marketing et performance
For two years, the Sapin Law has upset contractual relations between advertisers and advertising agencies and between service providers and their customers as well. This Law however, does not change the major rules from the decision of the 1.12.86, which aims at ensuring the fee transparency.
Sparad:
| Huvudupphovsmän: | , |
|---|---|
| Materialtyp: | Article ou chapitre numérique |
| Språk: | Français |
| Publicerad: |
2005
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| Länkar: | Accès Université d'Orléans et IFPM Accès Université d'Orléans et IFPM |