Crisis Management in the Food and Drinks Industry : A practical approach

Few titles could be timelier than the second edition of Crisis Management in the Food and Drinks Industry A Practical Approach. The world is worrying about a human pandemic arising from the avian flu epidemic that is spreading from the Far East, the implications of which could be as great for the fo...

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主要作者: Doeg, Colin
格式: Livre numérique
语言:Anglais
出版: Boston, MA : Springer US : Springer e-books [20..].
Cham : Springer Nature
版:Second edition.
丛编:Practical Approaches to Food Control and Food Quality Series 2
在线阅读:Accès sur la plateforme de l'éditeur
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提示: Archives Springer e-books (Licence nationale)
Archives Springer e-books (Licence nationale)
Autres localisations: Voir dans le Sudoc
Edition sous un autre format:• Crisis Management in the Food and Drinks Industry, Texte imprimé, 9780387233826
书本目录:
  • The anatomy of a crisis Protecting your brands and reputation Preparing for the unthinkable The Internet a two-edged sword Tactics to avoid being caught off-guard Product tampering a constant threat Issues tracking and management Meeting the media Do I need help? Sources of technical help The powers of enforcement authorities Managing a crisis Diet and health Problems facing the food industry Dealing with extremist organizations and terrorist threats Bioterrorism a clear and present danger Significant crises Interesting case histories Events that will shape the future