Mastering Digital Product Management : Product vision, strategy, and Agile execution for digital dominance

Description: The digital landscape is rapidly evolving, demanding skilled product managers who can consistently deliver innovative solutions and build trusted products. This book provides the essential frameworks and practical strategies to navigate this dynamic environment, transforming concepts in...

詳細記述

保存先:
書誌詳細
主要な著者: Gondhalekar, Vasant, Dinesh, Shalini (著者)
フォーマット: Livre numérique
言語:Anglais
出版事項: New Delhi : BPB Publications 2025.
Paris : Cyberlibris
オンライン・アクセス:Accès Université d'Orléans et IFPM
注記: Couverture. https://static2.cyberlibris.com/books_upload/300pix/9789365899818.jpg
Cyberlibris (ScholarVox) corpus Informatique
Autres localisations: Voir dans le Sudoc
Edition sous un autre format:• Mastering Digital Product Management, Product vision, strategy, and Agile execution for digital dominance, Dr. Vasant Gondhalekar, Shalini Dinesh, New Delhi, BPB Publications, 2025, 1 vol. (326 p.), 978-93-6589-981-8
目次:
  • 1. Introduction to Digital Product Management
  • 2. Product Vision from Insight to Strategy
  • 3. Product Market Strategy from Ideation to Domination
  • 4. Product Value and Stickiness
  • 5. Product Journey from Concept to Market
  • 6. Customer Centric Design
  • 7. Data-driven Decision-making
  • 8. Product Development Methodology
  • 9. Product Sales Strategy
  • 10. Wearing Multiple Hats