Consumer Behavior : Women and Shopping

Women and shopping: why is it important? It's important because as a business owner you've probably realized you're missing a market segment for your product and you're not sure who or why. It's important because, as a CEO, you realize women have tremendous consumer spending...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: Huddleston, Patricia, Minahan, Stella, 19..- (Awdur)
Fformat: Livre numérique
Iaith:Anglais
Cyhoeddwyd: New York, NY : Business Expert Press 2011.
Paris : Cyberlibris
Mynediad Ar-lein:Accès Université d'Orléans et IFPM
Nodyn: Couverture. https://static2.cyberlibris.com/books_upload/136pix/9781606491683.jpg
Cyberlibris (ScholarVox) corpus sciences économiques et gestion
Autres localisations: Voir dans le Sudoc
Edition sous un autre format:• Consumer Behavior, Women and Shopping, Patricia Huddleston, Stella Minahan, New York, NY, Business Expert Press, 2011, 1 vol. (143 p.), 978-16-0649-167-6
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245 1 0 |a Consumer Behavior :  |b Women and Shopping   |c Patricia Huddleston, Stella Minahan. 
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500 |a Cyberlibris (ScholarVox) corpus sciences économiques et gestion 
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520 |a Women and shopping: why is it important? It's important because as a business owner you've probably realized you're missing a market segment for your product and you're not sure who or why. It's important because, as a CEO, you realize women have tremendous consumer spending power and are crucial to survival in the competitive retail industry in America.This book details facts that could help any retailer or product manager including:women control over 
700 1 |a Minahan, Stella,  |d 19..-  |4 aut 
776 0 |t Consumer Behavior  |o Women and Shopping  |f Patricia Huddleston, Stella Minahan  |c New York, NY  |n Business Expert Press  |d 2011  |p 1 vol. (143 p.)  |z 978-16-0649-167-6 
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