Consumer Behavior : Women and Shopping
Women and shopping: why is it important? It's important because as a business owner you've probably realized you're missing a market segment for your product and you're not sure who or why. It's important because, as a CEO, you realize women have tremendous consumer spending...
Gespeichert in:
| Hauptverfasser: | , |
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| Format: | Livre numérique |
| Sprache: | Anglais |
| Veröffentlicht: |
New York, NY :
Business Expert Press
2011.
Paris : Cyberlibris |
| Online Zugang: | Accès Université d'Orléans et IFPM |
| Anmerkung: |
Couverture. https://static2.cyberlibris.com/books_upload/136pix/9781606491683.jpg Cyberlibris (ScholarVox) corpus sciences économiques et gestion |
| Autres localisations: | Voir dans le Sudoc |
| Edition sous un autre format: | • Consumer Behavior, Women and Shopping, Patricia Huddleston, Stella Minahan, New York, NY, Business Expert Press, 2011, 1 vol. (143 p.), 978-16-0649-167-6 |
| Zusammenfassung: | Women and shopping: why is it important? It's important because as a business owner you've probably realized you're missing a market segment for your product and you're not sure who or why. It's important because, as a CEO, you realize women have tremendous consumer spending power and are crucial to survival in the competitive retail industry in America.This book details facts that could help any retailer or product manager including:women control over |
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| Beschreibung: | Couverture. https://static2.cyberlibris.com/books_upload/136pix/9781606491683.jpg Cyberlibris (ScholarVox) corpus sciences économiques et gestion |
| ISBN: | 9781606491683 |
| Zugangseinschränkungen: | L'accès en ligne est réservé aux établissements ou bibliothèques ayant souscrit l'abonnement. Cyberlibris |