Contribution of geotagged Twitter data in the study of a social group’s activity space

Since 2009, the social media Twitter provides free access to localization data consisting of geotagged messages sent on the platform. We used this data to highlight their potential contributions to the study of social groups’ activity space. Using a sample of luxury shoppers, we analyzed the daily a...

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Publicat a:URI:https://journals.openedition.org/netcom,
Autors principals: Cebeillac, Alexandre, Rault, Yves-Marie
Format: Article ou chapitre numérique
Idioma:Anglais
Publicat: Netcom 2017
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Accés en línia:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
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spelling openedition-oai:revues.org:netcom_2529 https://doi.org/10.4000/netcom.2529 urn:doi:10.4000/netcom.2529 en https://journals.openedition.org/netcom/2529 2017-03-24T01:00:00Z info:eu-repo/semantics/openAccess article info:eu-repo/semantics/article urn:handle:20.500.13089/ij7s https://creativecommons.org/licenses/by-nc-nd/4.0/ Contribution of geotagged Twitter data in the study of a social group’s activity space Netcom Netcom Association info:eu-repo/semantics/reference/issn/2431-210X info:eu-repo/semantics/reference/issn/0987-6014 URI:https://journals.openedition.org/netcom Cebeillac, Alexandre Rault, Yves-Marie Twitter Inde réseau social espace d’activité donnée géo-localisée consommateur du luxe Delhi Twitter India social media activity space social networking service geotagged data luxury shopper upper middle class Delhi Since 2009, the social media Twitter provides free access to localization data consisting of geotagged messages sent on the platform. We used this data to highlight their potential contributions to the study of social groups’ activity space. Using a sample of luxury shoppers, we analyzed the daily activity and mobility patterns of the upper middle class in Delhi, India. We intersected these data with the results of an ethnographic study carried out in two luxury shopping places in Delhi and found that the lower middle class was overrepresented in the Twitter sample. We argue that the varying motivation to post on social media tend to skew the representativeness of social groups sampled on a spatial criterion. We eventually advocate the complementary use of geotagged social media data and qualitative data based on ethnographic research. Depuis 2009, le réseau social en ligne Twitter garantit un accès libre à des données de localisation provenant des messages envoyés sur sa plateforme. Dans le cadre d’une étude sur la classe moyenne supérieure indienne, nous avons utilisé ces données pour analyser les espaces d’activité des consommateurs de luxe à Delhi. En croisant les données Twitter avec les résultats d’une étude ethnographique menée dans deux complexes commerciaux de luxe à Delhi, nous interroge les potentiels usages et les limites des données issues des réseaux sociaux dans l’étude des groupes sociaux. Nous avançons que les différentes motivations sociales à tweeter biaisent la représentativité d’un échantillon sélectionné sur une base spatiale. Nous défendons alors l’usage de données qualitatives issues de recherches ethnographiques en complément des données géo-localisées.
collection OpenEdition Journal
language Anglais
format Article ou chapitre numérique
building 0/Bibliothèque numérique/
1/Bibliothèque numérique/OpenEdition Journals/
topic Twitter
Inde
réseau social
espace d’activité
donnée géo-localisée
consommateur du luxe
Delhi
Twitter
India
social media
activity space
social networking service
geotagged data
luxury shopper
upper middle class
Delhi
spellingShingle Twitter
Inde
réseau social
espace d’activité
donnée géo-localisée
consommateur du luxe
Delhi
Twitter
India
social media
activity space
social networking service
geotagged data
luxury shopper
upper middle class
Delhi
Cebeillac, Alexandre
Rault, Yves-Marie
Contribution of geotagged Twitter data in the study of a social group’s activity space
description Since 2009, the social media Twitter provides free access to localization data consisting of geotagged messages sent on the platform. We used this data to highlight their potential contributions to the study of social groups’ activity space. Using a sample of luxury shoppers, we analyzed the daily activity and mobility patterns of the upper middle class in Delhi, India. We intersected these data with the results of an ethnographic study carried out in two luxury shopping places in Delhi and found that the lower middle class was overrepresented in the Twitter sample. We argue that the varying motivation to post on social media tend to skew the representativeness of social groups sampled on a spatial criterion. We eventually advocate the complementary use of geotagged social media data and qualitative data based on ethnographic research.
author Cebeillac, Alexandre
Rault, Yves-Marie
author_facet Cebeillac, Alexandre
Rault, Yves-Marie
author_sort Cebeillac, Alexandre
title Contribution of geotagged Twitter data in the study of a social group’s activity space
title_short Contribution of geotagged Twitter data in the study of a social group’s activity space
title_full Contribution of geotagged Twitter data in the study of a social group’s activity space
title_fullStr Contribution of geotagged Twitter data in the study of a social group’s activity space
title_full_unstemmed Contribution of geotagged Twitter data in the study of a social group’s activity space
title_sort contribution of geotagged twitter data in the study of a social group’s activity space
publisher Netcom
publishDate 2017
container_title URI:https://journals.openedition.org/netcom
url https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.4000/netcom.2529
https://ezproxy.univ-orleans.fr/login?url=https://journals.openedition.org/netcom/2529
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