“Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)

Through the analysis of key sequences in the film and more generally of The Square’s unique way of including various media, this article argues that the film purports to place its viewers in a state of confused reception, resulting from the overlapping areas between multiple forms of mediation. It p...

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Gepubliceerd in:URI:https://journals.openedition.org/interfaces,
Hoofdauteur: Lefait, Sebastien
Formaat: Article ou chapitre numérique
Taal:Anglais
Gepubliceerd in: Interfaces 2023
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Online toegang:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM
id openedition-oai:revues.org:interfaces_5655
record_format openedition
spelling openedition-oai:revues.org:interfaces_5655 https://doi.org/10.4000/interfaces.5655 urn:doi:10.4000/interfaces.5655 en https://journals.openedition.org/interfaces/5655 2023-01-23T01:00:00Z info:eu-repo/semantics/openAccess article info:eu-repo/semantics/article urn:handle:20.500.13089/h4ir https://creativecommons.org/licenses/by/4.0/ “Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017) Interfaces Université Bourgogne Europe info:eu-repo/semantics/reference/issn/2647-6754 info:eu-repo/semantics/reference/issn/1164-6225 URI:https://journals.openedition.org/interfaces Lefait, Sebastien réception intermédiale capacité d’attention limites de la performance artistique installations artistiques publicité sur YouTube intermedial reception attention span boundaries of performance art installations YouTube advertising Through the analysis of key sequences in the film and more generally of The Square’s unique way of including various media, this article argues that the film purports to place its viewers in a state of confused reception, resulting from the overlapping areas between multiple forms of mediation. It proposes that The Square cleverly ascribes the current inability to identify the boundaries between performance and reality, fiction and non-fiction, etc., to an intermedial type of viewership born from overexposure to different yet similar media forms that include the Internet in general, the viewing platform YouTube in particular, the global surveillance apparatus, television, and of course, ultimately, the art of film itself. It finally argues that the blurring of thresholds prompts a reception mode that is applied to a media continuum that extends from high art to popular culture. A travers l’analyse de certaines séquences clés du film et plus généralement de la manière unique qu’a The Square d’inclure différents médias, cet article soutient que le film prétend placer ses spectateurs dans un état de réception confuse, résultant des zones de chevauchement entre de multiples formes de médiation. Il avance que The Square impute habilement l’incapacité actuelle à identifier les frontières entre la performance et la réalité, la fiction et la non-fiction, etc., à un type de visionnage intermédial né d’une surexposition à des formes médiatiques différentes mais similaires, notamment Internet, YouTube, l’appareil de surveillance mondial, la télévision et, bien sûr, l’art cinématographique lui-même. Il soutient enfin que le brouillage des seuils suscite un mode de réception qui s’applique à un continuum médiatique allant du grand art à la culture populaire.
collection OpenEdition Journal
language Anglais
format Article ou chapitre numérique
building 0/Bibliothèque numérique/
1/Bibliothèque numérique/OpenEdition Journals/
topic réception intermédiale
capacité d’attention
limites de la performance artistique
installations artistiques
publicité sur YouTube
intermedial reception
attention span
boundaries of performance
art installations
YouTube advertising
spellingShingle réception intermédiale
capacité d’attention
limites de la performance artistique
installations artistiques
publicité sur YouTube
intermedial reception
attention span
boundaries of performance
art installations
YouTube advertising
Lefait, Sebastien
“Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)
description Through the analysis of key sequences in the film and more generally of The Square’s unique way of including various media, this article argues that the film purports to place its viewers in a state of confused reception, resulting from the overlapping areas between multiple forms of mediation. It proposes that The Square cleverly ascribes the current inability to identify the boundaries between performance and reality, fiction and non-fiction, etc., to an intermedial type of viewership born from overexposure to different yet similar media forms that include the Internet in general, the viewing platform YouTube in particular, the global surveillance apparatus, television, and of course, ultimately, the art of film itself. It finally argues that the blurring of thresholds prompts a reception mode that is applied to a media continuum that extends from high art to popular culture.
author Lefait, Sebastien
author_facet Lefait, Sebastien
author_sort Lefait, Sebastien
title “Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)
title_short “Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)
title_full “Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)
title_fullStr “Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)
title_full_unstemmed “Moving media, that’s what we recommend”: Intermedial Reception in The Square (Ruben Östlund, 2017)
title_sort “moving media, that’s what we recommend”: intermedial reception in the square (ruben östlund, 2017)
publisher Interfaces
publishDate 2023
container_title URI:https://journals.openedition.org/interfaces
url https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.4000/interfaces.5655
https://ezproxy.univ-orleans.fr/login?url=https://journals.openedition.org/interfaces/5655
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