The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces
In the 21st century, can a mandate like the Canadian Broadcasting Corporation’s stay operational? How has the corporation’s nationalist position had to change in order to continue to represent modern Canadian society? How did the CBC adapt to new ways of communicating through social media? This arti...
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| Gepubliceerd in: | URI:https://journals.openedition.org/eccs, |
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| Formaat: | Article ou chapitre numérique |
| Taal: | Anglais |
| Gepubliceerd in: |
Études canadiennes / Canadian Studies
2023
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| Online toegang: | Accès Université d'Orléans et IFPM Accès Université d'Orléans et IFPM |
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openedition-oai:revues.org:eccs_6533 |
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openedition |
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openedition-oai:revues.org:eccs_6533 https://doi.org/10.4000/eccs.6533 urn:doi:10.4000/eccs.6533 en https://journals.openedition.org/eccs/6533 2023-07-26T02:00:00Z info:eu-repo/semantics/openAccess article info:eu-repo/semantics/article urn:handle:20.500.13089/ffcb All rights reserved The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces Études canadiennes / Canadian Studies Association française des études canadiennes (AFEC) info:eu-repo/semantics/reference/issn/2429-4667 info:eu-repo/semantics/reference/issn/0153-1700 URI:https://journals.openedition.org/eccs Martínez-Zalce, Graciela communautés digitales diffusion des littératures nationales Canadian Broadcasting Corporation digital communities dissemination of national literatures Canadian Broadcasting Corporation In the 21st century, can a mandate like the Canadian Broadcasting Corporation’s stay operational? How has the corporation’s nationalist position had to change in order to continue to represent modern Canadian society? How did the CBC adapt to new ways of communicating through social media? This article will analyze how the Canadian Broadcasting Corporation (CBC) has responded to contemporary ways of sharing content on social media to disseminate national literatures in various ways, using at least three outlets (CBC’s Canada Reads, and Canada Writes) which bring together a community of practice whose members share content on several stages of the craft of writing and the skills required to publish. Using the small-stories method (GEORGAKOUPOULOU), this article will analyze narrative activities that are important to recognizing the identity-forging work of storytellers, either as Canadian readers or as Canadian writers, as well as the social fabric of practices that people become involved in, with the objective of discovering how the CBC has created a virtual community of practice (as conceived by Robert V. Kozinets), how it has successfully furthered the goal of discussing Canadian identities in this century, and whether and how it has raised awareness around non-mainstream authors. Au XXIe siècle, un mandat comme celui de la Canadian Radio Corporation peut-il rester opérationnel ? Comment la position nationaliste de la société a-t-elle dû changer pour continuer à représenter la société canadienne moderne ? Comment CBC s’est-elle adaptée aux nouvelles méthodes de communication sur les médias sociaux ? Cet article analysera comment la Canadian Radio Corporation (CBC) a répondu aux façons contemporaines de partager du contenu sur les médias sociaux pour diffuser les littératures nationales de diverses manières, en utilisant au moins trois canaux (Canada Books, CBC’s Canada Reads et Canada Writes) qui regroupent une communauté de praticiens dont les membres partagent du contenu sur plusieurs étapes du métier d’écrivain et les compétences requises pour publier. À l’aide de la méthode des petites histoires (GEORGAKOUPOULOU), cet article analysera les activités narratives importantes pour reconnaître le travail identitaire des narrateurs, soit comme lecteurs canadiens, soit comme écrivains canadiens, ainsi que le tissu social des pratiques impliqués, pour découvrir comment la CBC a créé une communauté de pratique virtuelle (telle que théorisée par Robert V. Kozinets), comment elle a réussi à faire avancer l’objectif de discuter des identités canadiennes au cours de ce siècle, et si et comment elle a favorisé la sensibilisation autour des auteurs non traditionnels. |
| collection |
OpenEdition Journal |
| language |
Anglais |
| format |
Article ou chapitre numérique |
| building |
0/Bibliothèque numérique/ 1/Bibliothèque numérique/OpenEdition Journals/ |
| topic |
communautés digitales diffusion des littératures nationales Canadian Broadcasting Corporation digital communities dissemination of national literatures Canadian Broadcasting Corporation |
| spellingShingle |
communautés digitales diffusion des littératures nationales Canadian Broadcasting Corporation digital communities dissemination of national literatures Canadian Broadcasting Corporation Martínez-Zalce, Graciela The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces |
| description |
In the 21st century, can a mandate like the Canadian Broadcasting Corporation’s stay operational? How has the corporation’s nationalist position had to change in order to continue to represent modern Canadian society? How did the CBC adapt to new ways of communicating through social media? This article will analyze how the Canadian Broadcasting Corporation (CBC) has responded to contemporary ways of sharing content on social media to disseminate national literatures in various ways, using at least three outlets (CBC’s Canada Reads, and Canada Writes) which bring together a community of practice whose members share content on several stages of the craft of writing and the skills required to publish. Using the small-stories method (GEORGAKOUPOULOU), this article will analyze narrative activities that are important to recognizing the identity-forging work of storytellers, either as Canadian readers or as Canadian writers, as well as the social fabric of practices that people become involved in, with the objective of discovering how the CBC has created a virtual community of practice (as conceived by Robert V. Kozinets), how it has successfully furthered the goal of discussing Canadian identities in this century, and whether and how it has raised awareness around non-mainstream authors. |
| author |
Martínez-Zalce, Graciela |
| author_facet |
Martínez-Zalce, Graciela |
| author_sort |
Martínez-Zalce, Graciela |
| title |
The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces |
| title_short |
The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces |
| title_full |
The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces |
| title_fullStr |
The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces |
| title_full_unstemmed |
The Canadian Broadcasting Corporation and the Making of Literary Audiences in Digital Spaces |
| title_sort |
canadian broadcasting corporation and the making of literary audiences in digital spaces |
| publisher |
Études canadiennes / Canadian Studies |
| publishDate |
2023 |
| container_title |
URI:https://journals.openedition.org/eccs |
| url |
https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.4000/eccs.6533 https://ezproxy.univ-orleans.fr/login?url=https://journals.openedition.org/eccs/6533 |
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1877292714595188736 |