City Branding and Participatory Ethnography in the Global South: Evidence From the Case of Trinidad (Cuba)

Although city branding has been consolidated as a strategic resource for projecting cities internationally, in practice it often reproduces top-down approaches dominated by specialised consultants and urban elites, with only limited citizen participation. This limitation is particularly evident in t...

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Bibliographische Detailangaben
Veröffentlicht in:URI:https://journals.openedition.org/cs,
Hauptverfasser: Salina, Yánder Castillo, Reyes, Jose Angel Yañez
Format: Article ou chapitre numérique
Sprache:Anglais
Veröffentlicht: Comunicação e sociedade 2026
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Online Zugang:Accès Université d'Orléans et IFPM

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