Compromise management as a challenge for corporate communication

Compromise management as a challenge for corporate communication

The article «Compromise Management as a challenge for Corporate Communication» is focused on the bridge between communication and organizational behavior. The author wants to guide the reader on the construction of the corporate believes and how this influences the credibility of organizations. At t...

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Vydáno v:URI:https://journals.openedition.org/cp,
Hlavní autor: Rigo, Enric Ordeix i
Médium: Article ou chapitre numérique
Jazyk:Anglais
Vydáno: Comunicação pública 2020
Témata:
identity
credibility
internal communication
corporate culture
corporate values
corporate commitment
organizational system
internal relations
roles
Corporate Social Responsibility
global market
public Relations
On-line přístup:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

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https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.4000/cp.8227
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