Communication management in public sectors: the case of the Polish energy sector

Public sectors differ from private so corporate PR strategies and instruments can’t be simply copied by public institutions. Because of that it was crucial to create a new theoretical background fit for specific frames of the sector that would enable to take under consideration economic aspects of p...

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Détails bibliographiques
Dans:URI:https://journals.openedition.org/cp,
Auteur principal: Bogdał, Monika
Format: Article ou chapitre numérique
Langue:Anglais
Publié: Comunicação pública 2014
Sujets:
Accès en ligne:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

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