Communication management in public sectors: the case of the Polish energy sector
Public sectors differ from private so corporate PR strategies and instruments can’t be simply copied by public institutions. Because of that it was crucial to create a new theoretical background fit for specific frames of the sector that would enable to take under consideration economic aspects of p...
Guardat en:
| Publicat a: | URI:https://journals.openedition.org/cp, |
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| Autor principal: | |
| Format: | Article ou chapitre numérique |
| Idioma: | Anglais |
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Comunicação pública
2014
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| Accés en línia: | Accès Université d'Orléans et IFPM Accès Université d'Orléans et IFPM |