Représentations de la RSO, capital marque et comportements des supporters

This article explores the social responsibility of soccer clubs from the point of view of their fans. Based on a survey of 670 fans and a structural equation model, it shows that their representations of social responsibility organized around social inclusion, education, donations, ethics, the envir...

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Detaylı Bibliyografya
Asıl Yazarlar: Tanoh, Koutoua Uster, Marsac, Antoine, Lebrun, Anne-Marie
Materyal Türü: Article ou chapitre numérique
Dil:Français
Baskı/Yayın Bilgisi: 2025
Online Erişim:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

Internet

https://ezproxy.univ-orleans.fr/login?url=https://shs.cairn.info/revue-francaise-de-gestion-2025-2-page-65?lang=fr
https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.1684/rfg.2025.73