France Télécom ou comment s'en débarrasser

Management value : a new challenge for management control Hypercompetition forces companies to continuously reduce prices of the products or services, and to improve their quality. The management of these two incompatible criteria defines the customer that Michel Montebello (2003) calls value custom...

Descrizione completa

Salvato in:
Dettagli Bibliografici
Autore principale: Doublet, Jean-Marie
Natura: Article ou chapitre numérique
Lingua:Français
Pubblicazione: 2009
Accesso online:Accès Université d'Orléans et IFPM

Accesso online

https://ezproxy.univ-orleans.fr/login?url=https://shs.cairn.info/revue-francaise-de-gestion-2009-7-page-7?lang=fr