« Vendre Moderne »

The period following the Second World War is seen as a period of the explosion of the theories of the consumer society, focusing in particular on publicity and its harmful effect on the needs of consumers. The Trente Glorieuses (the 30 years following the war) mark the thoughts on “the art of moder...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autor principal: Desemerie, Pierre-Jean
Formato: Article ou chapitre numérique
Lenguaje:Français
Publicado: 2019
Acceso en línea:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

Internet

https://ezproxy.univ-orleans.fr/login?url=https://shs.cairn.info/revue-de-l-art-2019-4-page-59?lang=fr
https://ezproxy.univ-orleans.fr/login?url=https://doi.org/10.3917/rda.206.0059