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For two years, the Sapin Law has upset contractual relations between advertisers and advertising agencies and between service providers and their customers as well. This Law however, does not change the major rules from the decision of the 1.12.86, which aims at ensuring the fee transparency.

Kaydedildi:
Detaylı Bibliyografya
Yazar: Trinquecoste, Jean-François
Materyal Türü: Article ou chapitre numérique
Dil:Français
Baskı/Yayın Bilgisi: 1995
Online Erişim:Accès Université d'Orléans et IFPM
Accès Université d'Orléans et IFPM

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