Business statistics for competitive advantage with Excel 2010 : basics, model building, and cases
Exceptional managers know that they can create competitive advantages by basing decisions on performance response under alternative scenarios. To create these advantages, managers need to understand how to use statistics to provide information on performance response under alternative scenarios. Th...
Zapisane w:
| 1. autor: | |
|---|---|
| Format: | Livre numérique |
| Język: | Anglais |
| Wydane: |
New York, NY :
Springer New York
2012.
Cham : Springer Nature |
| Hasła przedmiotowe: | |
| Dostęp online: | Accès sur la plateforme de l'éditeur Accès sur la plateforme Istex Accès Université d'Orléans Accès INSA CVL |
| Komentarz: |
Archives Springer e-books (Licence nationale) Archives Springer e-books (Licence nationale) |
| Autres localisations: | Voir dans le Sudoc |
| Edition sous un autre format: | • Business statistics for competitive advantage with Excel 2010, basics, model building and cases, Cynthia Fraser, 2nd ed., New York, Springer, 2012, 1 vol. (xvi-469 p.), 978-1-441-99856-9 • Business Statistics for Competitive Advantage with Excel 2010, Texte imprimé, 9781441998583 |
Spis treści:
- Statistics for Decision Making and Competitive Advantage
- Describing Your Data
- Hypothesis Tests, Confidence Intervals and Simulation to Infer Population Characteristics and Differences
- Quantifying the Influence of Performance Drivers and Forecasting: Regression
- Marketing Sgementation with Descriptive Statistics, Inference, Hypothesis Tests and Regression
- Finance Application: Portfolio Analysis with a Market Index as a Leading Indicator in Simple Linear Regression
- Association between Two Categorical Variables: Contingency Analysis with Chi Square
- Building Multiple Regression Models
- Model Building and Forecasting with Multicollinear Time Series
- Indicator Variables
- Nonlinear Multiple Regression Models
- Indicator Interactions for Segment Differences or Changes in Response
- Logit Regression for Bounded Responses.