The Automotive Development Process : A Real Options Analysis

The global automotive industry is currently undergoing significant changes and the companies are not only faced with opportunities, but also with new risks. Traditional automotive industry giants are fighting to maintain their market share and their profitability, and at the same time Asian automoti...

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Autore principale: Sörensen, Daniel
Natura: Livre numérique
Lingua:Anglais
Pubblicazione: Wiesbaden : Deutscher Universitätsverlag 2006.
Cham : Springer Nature
Accesso online:Accès sur la plateforme de l'éditeur
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Accès Université d'Orléans
Accès INSA CVL
Nota: Archives Springer e-books (Licence nationale)
Archives Springer e-books (Licence nationale)
Autres localisations: Voir dans le Sudoc
Edition sous un autre format:• The Automotive Development Process, Texte imprimé, 9783835004993

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