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00998nam a22002537a 4500 |
| 001 |
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940509t19941994xxg ||| |||| 00| 0 fre d |
| 009 |
PPN003243486 |
| 020 |
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|a 2708116282 (br.) :
|c 98 FRF
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| 024 |
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|a 9782708116283
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| 041 |
0 |
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|a fre
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| 080 |
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|a 65
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| 082 |
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|a 650
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| 100 |
1 |
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|a Dimitriadis, Serge.
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| 245 |
1 |
0 |
|a Le management de la marque :
|b vecteur de la croissance
|c Serge Dimitriadis.
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| 260 |
|
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|a Paris :
|b les Editions d'Organisation,
|c DL 1994, cop. 1994
|e (58-Clamecy) :
|f (Impr. Laballery).
|
| 300 |
|
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|a 1 volume (172 pages) :
|b illustrations, couverture illustrée en couleurs ;
|c 21 cm.
|
| 490 |
0 |
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|a Campus entreprise-université
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| 504 |
|
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|a Bibliographie p. [165]-172
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| 650 |
|
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|a Marketing
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| 650 |
|
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|a Marques de commerce
|
| 917 |
|
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|5 452342102:005530695
|a aaxx
|
| 997 |
|
|
|0 80056
|1 Livre papier
|a Ressource papier
|c 0/Orléans/
|c 1/Orléans/BU Droit, Economie, Gestion/
|z Orléans, BU Droit, Economie, Gestion, PS1283
|
| 999 |
|
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|5 452342102:005530695
|c BU
|d ORLE02
|a D 94-5102
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