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| 001 |
36828 |
| 008 |
071009s1984 xx ||| |||| 00| 0 eng d |
| 009 |
PPN118167871 |
| 020 |
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|a 0812911350
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| 041 |
0 |
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|a eng
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| 082 |
|
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|a 659.1
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| 100 |
1 |
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|a Meyers, William.
|
| 245 |
1 |
0 |
|a The image-makers :
|b power and persuasion on Madison Avenue
|c William Meyers.
|
| 260 |
|
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|a New York, N.Y. :
|b Times Books,
|c cop. 1984.
|
| 300 |
|
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|a 1 vol. (242 p.) ;
|c 24 cm.
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| 504 |
|
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|a Bibliogr. p. 223-233. Index
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| 650 |
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|a Publicité
|x Aspect psychologique
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| 997 |
|
|
|0 36828
|1 Livre papier
|a Ressource papier
|c 0/Orléans/
|c 1/Orléans/BU Lettres, Langues et Sciences humaines/
|z Orléans, BU Lettres, Langues et Sciences humaines, R4248
|
