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00983nam a22002897a 4500 |
| 001 |
154083 |
| 008 |
920922t19921992xxg ||| |||| 00| 0 fre d |
| 009 |
PPN002672901 |
| 020 |
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|a 2130448569 (br.) :
|c 216 FRF
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| 024 |
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|a 9782130448563
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| 041 |
0 |
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|a fre
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| 080 |
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|a 65
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| 082 |
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|a 650
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| 100 |
1 |
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|a Dayan, Armand.
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| 245 |
1 |
0 |
|a Marketing
|c Armand Dayan,... Jérôme Bon,... Alain Cadix,... [et al.].
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| 250 |
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|a [4e édition corrigée].
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| 260 |
|
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|a Paris :
|b Presses universitaires de France,
|c DL 1992.
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| 300 |
|
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|a 1 vol. (456 p.) :
|b ill. ;
|c 24 cm.
|
| 490 |
1 |
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|a Fondamental
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| 504 |
|
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|a Notes bibliogr. Index
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| 650 |
|
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|a Marketing industriel
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| 650 |
|
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|a Marketing
|x Planification
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| 650 |
|
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|a Marchés d'exportation
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| 650 |
|
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|a Services
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| 700 |
1 |
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|a Bon, Jérôme,
|d 1947-
|4 aut
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| 700 |
1 |
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|a Cadix, Alain,
|d 1948-
|4 aut
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| 997 |
|
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|0 154083
|1 Livre papier
|a Ressource papier
|c 0/Orléans/
|c 1/Orléans/BU Droit, Economie, Gestion/
|z Orléans, BU Droit, Economie, Gestion, PS971
|
