Marketing management
Gorde:
| Egile Nagusiak: | , |
|---|---|
| Formatua: | Livre papier |
| Hizkuntza: | Français |
| Argitaratua: |
Paris :
Publi-Union
1997, cop. 1997.
|
| Edizioa: | 9e édition. |
| Gaiak: | |
| Oharra: |
Traduit de : "Marketing management : analysis, planning, implementation and control" Autre tirage : 1998 |
| Autres localisations: | Voir dans le Sudoc |
| LEADER | 01082nam a22002897a 4500 | ||
|---|---|---|---|
| 001 | 147405 | ||
| 008 | 970710t19971997xxe ||| |||| 00| 0 fre d | ||
| 009 | PPN00419084X | ||
| 020 | |a 2857901127 (br.) : |c 420 FRF | ||
| 020 | |a 9782857901129 (br.) | ||
| 024 | |a 9782857901129 | ||
| 041 | 1 | |a fre |h eng | |
| 080 | |a 65 | ||
| 082 | |a 650 | ||
| 100 | 1 | |a Kotler, Philip, |d 1931- | |
| 245 | 1 | 0 | |a Marketing management |c Kotler & Dubois. |
| 250 | |a 9e édition. | ||
| 260 | |a Paris : |b Publi-Union, |c 1997, cop. 1997. | ||
| 300 | |a 1 volume (789 pages) : |b graphiques ; |c 24 cm. | ||
| 500 | |a Traduit de : "Marketing management : analysis, planning, implementation and control" | ||
| 500 | |a Autre tirage : 1998 | ||
| 504 | |a Notes bibliographiques. Glossaire. Index | ||
| 650 | |a Marketing |x Gestion | ||
| 650 | |a Gestion | ||
| 700 | 1 | |a Dubois, Bernard, |d 1946-2001. |4 aut | |
| 765 | 0 | |t Marketing management |e analysis, planning, implementation and control | |
| 997 | |0 147405 |1 Livre papier |a Ressource papier |c 0/Orléans/ |c 1/Orléans/BU Droit, Economie, Gestion/ |z Orléans, BU Droit, Economie, Gestion, PS1002 | ||