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01104nam a22002897a 4500 |
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970430t19971997xxe ||| |||| 00| 0 eng d |
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PPN00413608X |
| 020 |
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|a 0132613638 (br.)
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| 024 |
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|a 9780132613637
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| 041 |
0 |
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|a eng
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| 080 |
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|a 65
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| 082 |
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|a 650
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| 100 |
1 |
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|a Kotler, Philip,
|d 1931-
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| 245 |
1 |
0 |
|a Marketing management :
|b analysis, planning, implementation and control
|c Philip Kotler,...
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| 250 |
|
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|a 9th edition.
|
| 260 |
|
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|a Upper Saddle River (N.J.) :
|b Prentice Hall international.
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| 260 |
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|c C 1997.
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| 300 |
|
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|a 1 vol. (XL-789-[49] p.) :
|b ill., couv. ill. en coul. ;
|c 25 cm.
|
| 490 |
1 |
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|a The Prentice Hall international series in marketing
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| 500 |
|
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|a La couv. porte en plus : "international edition"
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| 504 |
|
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|a Notes bibliogr. Index
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| 650 |
|
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|a Planification stratégique
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| 650 |
|
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|a Marketing
|x Gestion
|
| 917 |
|
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|5 452342102:007593791
|a aaxx
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| 997 |
|
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|0 144246
|1 Livre papier
|a Ressource papier
|c 0/Orléans/
|c 1/Orléans/BU Droit, Economie, Gestion/
|z Orléans, BU Droit, Economie, Gestion, PS19007
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| 999 |
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|5 452342102:007593791
|c BU
|d ORLE02
|a D 97-3882
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